About Us

    We build growth infrastructure for dental practices

    Brandside Digital was founded with a simple mission: help dental practices grow with marketing that's measurable, systematic, and focused on real business outcomes.

    Our Story

    Why we started Brandside

    We started Brandside Digital after seeing too many dental practices struggle with fragmented marketing—one agency for SEO, another for ads, a freelancer for social media—none of them talking to each other.

    The result was wasted budget, unclear attribution, and practices that couldn't tell which marketing actually brought in patients.

    We built Brandside to be different. Every service we offer is designed to work together as part of an integrated system. Full tracking and attribution means you know exactly where your patients come from and what your marketing ROI is.

    Today, we work with over 150 dental practices across the country, from startups to multi-location groups and DSOs. Our average client sees a 40% increase in new patients within the first year.

    Modern dental office

    Dental Specialists

    Since 2018

    Our Values

    What we believe

    Our values guide everything we do—from how we build campaigns to how we work with clients.

    Results First

    Everything we do ties back to measurable outcomes—new patients, production growth, and ROI.

    Data-Driven

    Decisions based on data, not opinions. Full attribution tracking on every campaign.

    Systems Thinking

    We build integrated marketing infrastructure, not disconnected campaigns.

    Long-Term Partners

    We succeed when you succeed. 92% client retention speaks to our commitment.

    Our Team

    Meet the team

    Experienced marketers dedicated to dental practice growth.

    Carey Kidd

    Founder & CEO

    Visionary leader driving growth infrastructure for dental practices with integrated, measurable marketing systems.

    Dan Doss

    COO

    Operations expert ensuring seamless execution and delivery of marketing campaigns for our dental clients.

    Codi Tanskley

    Video & Photography Director

    Creative director crafting authentic visual content that builds trust and showcases dental practices.

    Marcus Chen

    SEO Director

    Search engine optimization specialist with 8+ years experience helping healthcare practices dominate local rankings and drive organic patient acquisition.

    Rachel Thompson

    PPC Campaign Manager

    Google Ads certified strategist who has managed over $2M in dental advertising spend, consistently delivering 4x+ ROAS for practices nationwide.

    Jordan Williams

    Web Development Lead

    Full-stack developer specializing in high-converting dental websites. Passionate about creating fast, accessible sites that turn visitors into patients.

    Samantha Park

    Content Strategist

    Former healthcare journalist now crafting compelling content that educates patients and establishes dental practices as trusted authorities in their communities.

    David Martinez

    Social Media Manager

    Social media expert who builds engaged communities for dental brands. Skilled at creating scroll-stopping content that humanizes practices and attracts ideal patients.

    Dakota Herrera

    Growth Architect

    Strategic mastermind who designs custom patient acquisition funnels and orchestrates multi-channel campaigns that transform practices into market leaders.

    Lelia Kidd

    Client Success Director

    Dedicated partner to our dental clients, ensuring every campaign delivers measurable results while building lasting relationships that drive long-term practice growth.

    Why Choose Us

    Why practices choose us

    Dental-only focus means deeper expertise and faster results
    Integrated systems, not fragmented campaigns
    Full attribution tracking on every channel
    Monthly reporting you can actually understand
    Long-term partnerships, not short-term contracts
    Proven track record with 150+ dental practices
    150+

    Practices served

    92%

    Client retention

    40%

    Avg. patient increase

    3.2x

    Average ROAS

    Ready to grow your practice?

    Book a strategy call to see how our systems can help you attract more high-value patients with measurable, predictable results.